
Original
The photo as shot — wider than it is tall.
For product photos the tool does the clean-up automatically — it removes the background, centres the product in the frame, and adds even spacing all the way around. Here is the before and after on three real shots.
The product sat too close to the edges. The tool removed the background, centred it, and added even spacing all the way around.


This one had too much empty space. The tool cropped in tight, then added the standard spacing so it matches the rest of the catalogue.


Studio shots on a light background get the background removed automatically, leaving a clean product-on-white result ready to upload.


Lifestyle and action photos keep their background — there is nothing to remove from a climber halfway up a cliff. Instead the tool offers three ways to fit the photo into the square format, and you choose whichever looks best for each shot. Below are all three options, side by side, for three real examples.

The photo as shot — wider than it is tall.

Crops to the middle square. Fills the frame, but can clip the edges of the scene or a person.

Finds the person and crops around them, keeping them centred and prominent.

Keeps the entire photo, filling the gaps with a soft blur. Nothing gets cropped.

The photo as shot — taller than it is wide.

Crops to the middle square. Fills the frame, but can clip the edges of the scene or a person.

Finds the person and crops around them, keeping them centred and prominent.

Keeps the entire photo, filling the gaps with a soft blur. Nothing gets cropped.

The photo as shot — close to square already.

Crops to the middle square. Fills the frame, but can clip the edges of the scene or a person.

Finds the person and crops around them, keeping them centred and prominent.

Keeps the entire photo, filling the gaps with a soft blur. Nothing gets cropped.